RunsForYou
All Case Studies
Roofing·Houston, TX

Torres Roofing

2× close rate and $214K in new revenue within 6 months of switching to exclusive leads

close rate (12% → 26%)
142
exclusive leads per month
$214K
new revenue in 6 months
11.3×
return on ad spend

Challenge

Torres Roofing was bleeding money on Angi and HomeAdvisor — spending thousands monthly on shared leads where 3–5 competitors called the same homeowner. Close rate was stuck at 12%.

Solution

We launched hyper-targeted Facebook and Google campaigns focused on Houston homeowners with roofs older than 15 years. Every lead was exclusive and delivered in real-time with our speed-to-lead SMS system contacting homeowners within 45 seconds.

I was ready to give up on paid leads entirely. We were throwing money at Angi and getting the runaround from homeowners who already hired somebody else. RunsForYou flipped the script completely — 30+ exclusive leads a week, and these people actually pick up the phone. We added $214K in revenue in six months. I wish I found these guys two years ago.

Jason TorresOwner, Torres Roofing